About AIMS (Age-Inclusive Management Strategies)

Most employers are aware of the changing age composition of the labor force.

Over the past decade, the growth rate of persons who are over 50 years old has been significant, with a booming number of older persons relocating or retiring.

https://www.census.gov/library/visualizations/2022/comm/aging-nation-median-age.html

By 2030, nearly 1.5 million persons over the age of 50 will be working in the US.

https://acl.gov/sites/default/files/Aging%20and%20Disability%20in%20America/2018OlderAmericansProfile.pdf

As our population grows older and more persons retire from the workforce, it will become more critical for employers, especially those in healthcare, education or hospitality, to implement policies and programs that effectively retain and retain employees over 50. Employers who do so will be well-positioned to achieve long-term success, maintain workforce continuity, and achieve net financial gains by maintaining an engaged, healthy and productive workforce.

Employers who do not anticipate an aging labor force may find themselves at a major disadvantage when it comes to attracting and retaining qualified workers and filling vacant positions. An employer's failure to anticipate the aging of the labor force may increase the risk of violating the Age Discrimination in Employment Act and Americans with Disabilities Act.

Our Goal

The goal of AIMS is to support employers that seek to define the unique needs and preferences of the aging labor force and advance their adoption of age-friendly management strategies.

Website Navigation

The website is designed to let you progress through these different pages and identify the best strategy for your organization to adopt in response to the continued growth of the aging labor force.

Why Hire Experienced Employees?
Our website platform offers facts, figures, and narratives to dispel misinformation and stereotypes about experienced employees.

Stories
Learn more about why people want to continue to work after the age of 50.

Employer Successes
We offer examples of employers in healthcare, education, hospitality and other industries who have implemented a program for aging employees and created a net benefit for the organization.

Insights Into Aging
We also consider what makes aging workers unique and consider how employers can identify the challenges and opportunities presented by this labor force shift.

Self-Assessment
We offer easy-to-use organizational self-assessments to identify both short-term and long-term strategies to improve the human resources management of employees over 50.

Management Strategies
We match the result of your self-assessment to up to 40 different organizational management strategies that address experienced employees. These include:
  • Offering employee wellness programs
  • Implementing disability and injury prevention efforts
  • Continuing professional education and training
  • Offering financial planning and retirement counseling
  • Promoting flexible workplace options
  • Developing elder caregiving assistance programs
  • Facilitating access to retirement health insurance and savings programs
  • Offering an array of work-to-retirement pathways

Action Steps
We provide ready-to-use forms to draft documents, such as an organizational statement concerning experienced employees, teach you how to incorporate age-inclusive language in job postings, and provide worksheets to assess the costs and benefits of addressing the unique aspects of an aging labor force.

Mission Statement

Age-Inclusive Management Strategies (AIMS ) is dedicated to creating more age-inclusive workplaces in and demonstrating the value of hiring age 50+ workers, or "experienced employees."

AIMS is a free resource for employers and HR professionals to learn about policies and programs that create a better working environment, such as phased retirement programs for experienced employees or including experienced employees as candidates in the hiring process.

AIMS was created as part of collaboration between researchers at The University of Iowa College of Public Health and content experts at nonprofit Transamerica Institute.

The University of Iowa College of Public works to promote health and prevent injury and illness through its commitment to education and training, excellence in research, innovation in policy development, and devotion to public health practice.  www.public-health.uiowa.edu

Transamerica Institute® is a nonprofit, private foundation dedicated to identifying, researching and educating the public about health coverage and wellness, retirement, and other financial issues facing Americans today, and includes  Transamerica Center for Retirement Studies®. The Institute is funded by contributions from Transamerica Life Insurance Company and its affiliates and may receive funds from unaffiliated third parties. The Institute is not affiliated with The University of Iowa.  www.transamericainstitute.org/cafes